1. What assurances would you need from the service provider prior to buying into a cell-phone wireless payment system?
2. Do you think that a cell phone payment system is inevitable in Canada and North America? If so, how long do you think it will take before it becomes the norm? If not, why?
JetBlue offers many amenities to its customers that other airlines have discontinued in order to cut costs. What are the benefits and dangers of JetBlue’s approach, and how does this incident illustrate the dangers?