1. The purpose of this assignment is to identify how OB concepts and ideas apply to current events and practices in organizations; the world of business today. 2. Your task is to find one news article that are examples of the above. You might find them at corporate websites or from news sites such as CNN and Yahoo! News; Flipboard – it’s totally up to you. You may also draw on hard-copy sources such as the Wall Street Journal, Business Week and Fortune magazine. The articles you come up with may relate to any aspect of the course we have covered up to the point the assignment is due. · Articles from the textbook cannot be used for this assignment UNLESS the article has a different application focus than the one in the textbook. (Please do not use research articles because they are just adding more content to concepts vs pushing real-world application.) 3. PLEASE DO NOT COUNT PARAGRAPHS OR NUMBER OF WORDS as a baseline for what your final deliverable should consist of. Use as many words as needed to fully exploit all the OB concepts you see in the article. The concepts typically are NOT called out by name but are discerned from your understanding about what is happening; the factors/causes driving the outcomes or issues noted in the article. Use your understanding of OB to put a name to the factor(s) influencing what is happening in the company as represented in the article. a) The first paragraph describes the situation that is the driving force for the article. What is happening? Issues, actions and reactions? Who are the key players (if appropriate)? Why do you believe there is OB content in this article? b) The follow-on paragraphs should specifically, describe how OB course concepts relate to the events and actions of key players/dynamics in the article. This analysis must demonstrate that you have given the issues in question some serious thought and correlation to OB. It is possible that a submission could be rejected for further development if it is too superficial. c) Bottom line: Don’t count words or sentences! Give me a cogent, relevant, insightful write-up about the article and how it is relevant to OB. 4. These two parts of the assignment should be numbered (1) and (2) so I will know where your description of the article context ends and your application to course concepts begins. 5. You must also include a link to article that you are writing about. Please pay attention to the “Safe Assign” percentages. A match of 20% or higher typically is the threshold for plagiarism.
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