Marketing

1.Design an open-ended question to determine whether households engage in gardening. Also, develop a multiple-choice and a dichotomous question to obtain the same information. Which form is the most desirable?

2. Formulate three questions that exceed respondents’ ability to answer. Then, reformulate these questions correctly.

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Do the following questions define the issue? Why or why not?

a. What is your favorite brand of shampoo?

b. How often do you go on a vacation?

c. Do you consume orange juice? 1. Yes 2. No

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