This week, you will complete an ethical SWOT analysis of the Social Media Technology you have selected for your Course Project. In industry, a SWOT analysis is used to create a structured assessment of a business plan, opportunity, or action. By considering strengths, weaknesses, opportunities, and threats, a SWOT analysis is an effective tool to summarize and assess products, services, and actions. Not only does a SWOT analysis help you understand the context of a particular action or problem, but it will also set the stage for action and goal planning.
Using this methodology, you will create a SWOT analysis of the technology you are investigating for your Course Project. As part of your analysis, you will evaluate the following.
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- Strengths:
- What are the advantages of the technology?
- How will it positively impact culture and society?
- What are other potential gains?
- Weaknesses:
- What features of the technology may hinder success?
- What are the limitations of the technology?
- How does the technology address issues of equity?
- Opportunities:
- What are external factors that may contribute to the success of the technology?
- What social, political, and/or cultural trends may influence reception?
- What are the opportunities for growth?
- Threats:
- What external factors may pose a threat to the success or adoption of the technology?
- What social, political, and/or cultural trends may influence reception?
- What are potential hurdles to growth?
A successful assignment will
- include all four areas of the SWOT analysis;
- be one to two pages in length;
- be composed using Microsoft Word and using 12-point Times New Roman; and
- format and cite sources using the seventh edition of APA.