The trend towards crossborder retailing

Discuss the implications for the international marketer of the trend towards crossborder retailing.

1. Many markets have relatively large numbers of small retailers. How does this constrain the international marketer?

Don't use plagiarized sources. Get Your Custom Essay on
The trend towards crossborder retailing
Just from $13/Page
Order Essay

2. How will the new IT platforms, e.g. the smartphone, change the structure of the marketer’s distribution channels?

3. What services would the manufacturer like to receive from the retailer?

Place Order
Grab A 14% Discount on This Paper
Pages (550 words)
Approximate price: -
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)