The Importance of Mobilizing Partners

Discussion: The Importance of Mobilizing Partners

Now that you have assessed the needs of your community and have started to develop a plan, how do you ensure your health program will be successful?

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Rallying partners within the community is vital to the overall success of public health programs. This part of program development is often referred to as mobilizing partners. Many successful health programs have incorporated this step into their program planning models. For instance, Healthy People 2020 implements the simple and direct MAP-IT planning models.


For this Discussion, consider the role and importance of mobilizing partners in your public health program.


To Prepare for this Discussion:


  • Review Chapter 2 and 9 of the McKenzie et al. text and the Healthy People 2020 Potential Partners PDF and think about the importance of mobilizing partners.
  • Review the CDC’s Healthy Communities Program Success Stories websites.
  • Select a story that involves a topic of interest to you.
  • Consider the role of partnership (the mobilize step) in implementing the program highlighted in the article.
  • Think about what other factors (assess, plan, implement, track) contributed to the program’s success.

Required Readings

McKenzie, J. F., Neiger, B. L., & Thackeray, R. (2017). Planning, implementing, and evaluating health promotion programs: A primer (7th ed.). San Francisco, CA: Pearson.

Review Chapter 2, “Starting the Planning Process,” pp. 17 – 40

Chapter 3, “Program Planning Models in Health Promotion,” pp. 41 – 65

Chapter 7, “Theories and Models Commonly Used for Health Promotion interventions,” pp. 151 – 190

Chapter 9, “Community Organizing and Community Building,” pp. 237 – 258

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