Develop a new student database for your school.

1. Your company wants to increase revenues from its existing customers. How can data mining be used to accomplish this objective?

2. If you were the database administrator for the iTunes store, how might you use predictive analysis to determine which artists and movies will sell most next year?

You have been selected to represent the student body on a project to develop a new student database for your school. What actions might you take to fulfill this responsibility to ensure that the project meets the needs of students and is successful?