Develop a discussion guide for studying college students’ reactions to their brand and model of cell phone.

Visit the news section at www.caru.org. Select three of the press releases featured there (other than those discussed in this chapter) and illustrate how they depict the unethical applications of learning or perception (see Chapters 4 and 5) in targeting children. Based on the discussion of focus groups and depth interviews, develop a discussion guide for studying college students’ reactions to their brand and model of cell phone.

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