Complete assignment, write a narrative essay (minimum 1500 words) in which you address and discuss the questions and statements listed below while conducting online research on Google, including both company and non-company sources. Use at least four scholarly sources and remember to demonstrate a thorough understanding of the READ and ATTEND sections in your essay. Cite your sources in APA format. You may use your current or former employer in relating to this assignment.
- From a strategic perspective, discuss recent environmental changes that have caused strategic issues with which the company is dealing in real time, today. Information concerning recent changes in the firm is readily available online.
- Identify Google’s corporate structure. How does it differ from structures in most organizations? Is Google’s organizational structure effective? Explain.
- What challenges does Google’s organizational structure create for the company? How should these challenges be addressed? Be specific.
- Is the culture at Google appropriate for mission accomplishment? Explain.
- One facet of good leadership is the ability to institute change. Is the current leadership at Google effectively instituting change? Explain.
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